Are you struggling to find time to create new, original content for your website and social media accounts? Maybe it’s time to consider switching from content marketing to content curation.
Not sure what that means?
Hazel Burgess explains on Envisager.net that:
“Content marketing includes creating new content (by you) whereas content curation is a compilation of existing content from various sources and does not include creating new content.”
What does that mean for you?
- Providing relevant, interesting information (without having to create it all)
- Keeping your customers (current and future!) engaged with your business
- Sharing high-quality content without having to hire another employee
“What is Content Curation and When Should Your Business Use It?” by Hazel Burgess – click here to see if it’s right for you!
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