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Newsletter Ninja: How to Become An Author Mailing List Expert by Tammi Labrecque (book review)

May 6, 2019 by Karin Beery Leave a Comment

Are you struggling with email? Newsletter numbers getting you down? Fewer people opening your messages? No real reaction when you launch a book? 

There’s another way–a better way. 

Imagine having a large list of happy readers who devoured every email you sent. Or launching a book and activating an army of fans who did the selling for you. You could be that person, with the help of Newsletter Ninja. 

Newsletter Ninja is a comprehensive resource designed to teach you how to build and maintain a strongly engaged email list–one full of actual fans willing to pay for the books you write, rather than free-seekers who will forget your name and never open your emails. 

* Learn new ways to think about your email list 
* Re-energize your existing subscribers 
* Embrace not just the basics, but next level methods 
* Improve engagement and watch those open/click rates soar 
* Build a happy list of passionate readers 
* Launch your books into the charts 

You’ll get a handle on open rates, click rates, and engagement–while also learning about yourself, your readers, and what you’re really selling when you send an email. (Spoiler: it’s not your books.) 

Whether you’re building a mailing list, want to grow an existing one, or simply want to raise your email game, Newsletter Ninja has solutions that will work for you.


For years I’ve been hearing/learning about the importance of newsletters. I’ve taken some classes and read some books about the topic, but none of them focus specifically on best practices for fiction writers. This is the first book I’ve read that actually includes practical tips for novelists, as well as a link to even more tips on the author’s website. 

Just because it’s a short book and an easy read, however, doesn’t mean it’ll be easy to walk away from — Labrecque lays everything out for you, but there’s quite a bit of work to do when your done (but all of the links and tips should help). I will absolutely recommend this book to every author I know.

Pick up your copy here!

Filed Under: book reviews Tagged With: best practices, book review, marketing, Newsletter Ninja, newsletters, Tammi Labrecque

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A passionate lover of fiction, Karin doesn't just write novels, she helps others write their best stories! A certified substantive editor with the Christian Editor Connection, her goal is to help authors to put her out of business by equipping them with the tools they need to become better writers.

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